Wednesday, 12 November 2014

STUDENT ANCILLARY (RESEARCH)


Shown here is a student digipak, which includes a front cover, back cover and two inside covers of a Jay-Z album. This was done by a group of students from The Windsor Boys' School, who achieved a C grade, mainly for the inconsistently. Both the front and back cover are appropriate for the task set, however both of the inside covers do not fit the chosen genre, which is rap. The editing, colour scheme, text size and font used on the front and back cover all suit the rap genre, as well as the composition of the image in the front cover being easy on the eye.



The picture of a city in the reflection of the sunglasses is a common convention of rap, with the use of sunglasses appropriately fitting the genre as well, as they are commonly featured in rap videos.

The use of black and white keeps the back cover simple, shows consistency in the colour scheme whilst also making it aesthetically pleasing and classy - something the artist often tries to portray himself as.

This inside cover again fits the use of black and white however is slightly unrelated to the genre and does not do anything in terms of promoting the album or artist, which are the primary functions of the digipak.

This other inside cover shows more relevance to the genre and acts as a reference to the actual music video, which is important as it shows thought behind the picture itself. Again sticking with the black and white theme the image is typical of rap but it needs a bit more editing done to it to make it look professional and appropriate.



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