Ancillary Research Task
- The colours used fit the genre type of the track and also their media video. The song is mostly upbeat and dance music so having dark colours wouldn't relate to the theme.
- The use the colours throughout the digipack and magazine advert they have also done the same with the font style and its colour.
- They've used the actor from the video so they know what they can slightly expect.
- Although when they open the digipack they will see the props (Rubix Cube and Cards), leaving an enigma until they see the music video.
- The track list for this album is on the pillars. The graffiti also adds to the urban, grime and underground theme that drum and bass music presents.
- They've stuck with the concrete urban theme throughout the digipack to create a on going theme which potentially makes it more rememberable.
- In all 4 sides of the digipack they have used props/locations/actors that feature in the film at least once so again they know what to expect whilst still leaving that enigma until they watch the music video itself.
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